Research and review at least three case studies using the University Library on BI.
Prepare a 10-slide multimedia-rich presentation with speaker notes that presents your view on best practices for BI and CRM systems.
Record at least a 5-minute voiceover to accompany your presentation.
Use the software of your choice such as Sound Recorder, or Audacity to create your audio file and save as a MP3 or WAV.
Include content on the following in your presentation:
- Customer relationships in the organization
- System development roles and responsibilities
- Application architecture and tools
- Business case for system implementation
- Relationships amongst BI system application components
- CRM drivers and challenges
- Sales, service, and contact center analytics
- CRM data model
- BI application customization methods
- Project planning and deployment
- Future of the BI application
- BI/CRM implementation and management plan
Include the source of your research.